Merchants label.

Founded on the beaches of Indonesia and Byron Bay in 2020, Merchants of the Sun was brought to life by two brothers with a passion for jewellery.

Motivated by the vision of a zero-waste world, we realise handcrafted jewellery that inspires our culture to mindfully consume and consciously create.

Dressing you for the future through the balance of ethics and aesthetic.

Our motto is make few, design well.

get to know the brand.


1. Sustainability

We are an ethical lifestyle brand focused on challenging the moment and creating the movement. We recognise the severe effect our business has on the environment, which is why we are wholly committing to crafting a carbon-neutral brand by 2022 and zero-waste brand by 2024. 

2. Empowerment

Our pieces are wearable statements of self-expression. Merchants of the Sun is devoted to inspiring the culture to unashamedly be themselves - to follow everything that brings you to life, to be proud of everything that makes you, you. 

3. Aesthetic

Pushing the envelope on creativity and design, we continue to curate a unique and memorable aesthetic that speaks to our Oceanic origins and sustainable, slow-living lifestyle.

Our responsibility.

Sustainability is not a fashion statement - it's our mission.

Merchants of the Sun exclusively craft jewellery from certified recycled 925 sterling silver. Implementing a cradle to cradle methodology, all our end of life products are melted down and re-used to cast our latest releases. Our silver is sourced from offcuts and waste used in industrial production.

Our packaging is crafted from 100% biodegradable materials and uses zero virgin plastics.

Both our organisation and product is certified carbon neutral by the Australian Government initiative, Climate Active. Read our 21/22 sustainability report here.

Merchants of the Sun is the first jewellery label in Australia to be certified Carbon Neutral.